Local SEO Tutorial: Outrank Your Competition With Good Stuff | Matt Makes Money YouTube Video Summary
Matt from "Matt Makes Money" discusses techniques for increasing local SEO for local businesses. Matt suggests creating excellent content and easy to find content as cheaper alternatives to paying for ads. The most important thing to consider is what keywords need to be used and the intended audience.
Detailed Summary:
Local SEO Tutorial: Outrank Your Competition With Good Stuff
In this video, Matt talks about methods to outrank the competition with Local SEO with a few good tips to increase your outreach.
Local SEO Content is Key
Good SEO content is key when trying to outreach and compete with the market in your area. Many businesses throw up the bare minimum information to get by but that does not catch the attention of potential viewers.
Keyword Tooling
Tools such as ahrefs can be used to get statistics on certain keywords. You want to target what your intended market it. Some keywords can generate up to 1.4k global searches.
Finding and using a Niche
One way of creating content to grab attention is using search AI to come up with a Niche. Using that Niche will help you create specific blog posts that cater to the market you are trying to bring to your business.